3M India: A company with 'Scotch-brite' Future?
Updated: Aug 18, 2020
The American 3M company based in Maplewood, Minnesota, was established almost 118 years ago in 1902. It was formerly known as Minnesota Mining and Manufacturing Company until its 100th anniversary in 2002. It was started primarily as a mining company, but today, it is a multinational and multi-industry company. 3M India Ltd was incorporated in 1987 as Birla 3M Ltd. before going public in 1989. The company expanded gradually in different industries in the country while opening centres in major cities in India. At the 100th anniversary, the Indian counterpart became 3M India Ltd. 3M Company USA owns a 75% equity stake in the company. It is a diversified technology and science company with a global presence. Currently, 3M has operations in businesses such as Industrial and Transportation, Health Care, Display and Graphics, Consumer and Office, Electro and Communications and Safety, Security, and Protection Services.
The Company is heavily inclined towards technology. Most of its products are market-dominating, facing competition from other major players in that sector. 3M India has corporate offices and R&D centres in Bengaluru and manufacturing facilities in Ahmedabad, Pune, and Bengaluru. The company's involvement in major-related segments allows it to bring innovative products and services to the market. It sells its products through a reliable distribution channel, including many wholesalers, retailers, distributors, and dealers in different market segments.
The core competency of 3M lies in applying coatings to backings and abrasive technology. Its strengths lie in technologies such as adhesives, materials science, light management, micro-replication, and non-woven materials. It manufactures its products efficiently and consistently. 3M has robust research facilities and a considerable R & D budget to get innovative and commercially successful products such as Scotch-Brite, Scotch Tape, and Post-it Notes. 3M's involvement in various related industries gives it an advantage in staying ahead of the market pack.
Genesis and Journey
In 1987 Birlas and 3M became partners and thus began the company's journey as Birla 3M Ltd. The company turned into a public limited company in 1989. In 1990, it inaugurated a Customer Tech Centre in Bengaluru. In 1994, the company started the Customer Sales Centre at Chennai, Kolkata, and Bangalore. 1996 saw the beginning of the Graphics Production Centre and setting up of warehouses in Mumbai. In 2000 the company acquired Autospring India, which developed and produced graphics for two-wheelers. In 2006 it acquired Mahindra Engineering & Chemical Products Limited and in 2007 it acquired Macroworx Media Pvt Ltd. It filed 13 patents & launched 23 new product innovations for the Indian market in 2010. The company ranked 4th in the Indian Council of Market Research (ICMR) list of “Most Innovative Brands” in India. 3M has been at the forefront of innovation and has emerged as one of the market leaders in multiple industries.
Vision, Mission and Core Values of the Organization
"3M technology advancing every company. 3M products enhancing every home. 3M innovation improving every life." The vision of the company is driven towards future development. It has deep roots in innovating problem solving and exploring areas that bring an economic, environmental, and social impact.
"3M is committed to actively contributing to sustainable development through environmental protection, social responsibility, and economic progress."
The company strives to use resources judicially and inclines towards the use of renewable resources. It also tries to fulfil its social cause by innovating to bring health care solutions.
"Collaboration, innovation, perseverance, passion for change, integrity, and honesty."
The company's foundation is built on innovation and collaboration. The internal culture is based on these principles that help the world as well as the employees. The company innovates to bring trustworthy and reliable products to the market.
Business Areas and Management
The company operates in various sectors like Automotive, Commercial Solutions,Communications,Consumer,Design & Construction,Electronics,Energy,Health Care,Manufacturing,Mining, Oil & Gas, Safety and Transportation. The management of company comprises of
Brands and Unique Selling Propositions
3M’s rapid and reliable innovation in multiple fields is the reason behind its fast organic growth across various sectors.
Strategic SWOT Analysis
Financial Strength and Weakness Analysis Strength:
Company has low debt
Mutual Funds increased their shareholding last quarter
Strong Momentum: Price above short, medium and long term moving averages
A decline in YoY Net Profit
A decrease in QoQ Net Profit
Growing costs YoY for long term projects
Declining Net Cash Flow Opportunity:
Technical Scores higher than 50 (319.5% returns for Nifty 500 over 5.1 years)
Rising Delivery Percentage compared to the previous day Threats:
Companies with high market cap and lower public shareholding
Degrowth in Revenue, Profits and Operating Profit Margin in recent results
Stocks with a high price per earning ascore
The revenue pattern of the past few quarters are as follows
Last quarter, net profit declined by 16.4% quarter-on-quarter (QoQ), while net profit margins declined from 9.5% in 3QFY19 to 8.8% in 4QFY20.
Operating profit declined by 22.0% QoQ during the quarter. Operating profit margins also declined from 13.1% in 3QFY19 to 11.3% 4QFY20.
Operating income during the last quarter fell 9.7% on a QoQ basis. Expenses were also down by 7.8% QoQ during the same period.
Most companies in this weather have shown a downward trend in revenue due to the pandemic and lockdown. But as the situation improves, the revenue is expected to shoot back up.
Operating income during the quarter fell 9.4% on a year-on-year (YoY) basis. The expenses were down by 6.8% YoY during the same period.
Operating profit decreased by 25.7% YoY during the quarter. Thus, the operating profit margins also decreased from 13.8% in 4QFY19 to 11.3% in 4QFY20.
Depreciation charges increased by 47.5% and finance costs increased by 41.6% YoY, respectively.
Net profit for the quarter declined by 0.3% YoY. The net profit margins increased from 8.1% in 4QFY19 to 8.8% in 4QFY20.
Revenue has fallen in the last financial year due to the pandemic. But the fall is not significant. With a high momentum, the company can recover gradually before the end of this fiscal year if the situation subsides quickly.
Durability Valuation and Momentum
DVM allows investors to quickly cull out stocks that are weak investments and focus on more robust investments. Higher scores show a better quality of the shares.
Medium/Neutral Durability Score: 55/100
Scores between 35-55 are considered neutral or medium. Thus the company has medium financial durability. Companies with high durability scores have shown consistent growth over a while with good cash flow. Bad Valuation Score: 45/100
Stocks with bad valuation scores are expensive stocks that have good broker coverage and already have their strengths priced in. They are popular but expensive.
Medium/Neutral Momentum: 51.1/100
Momentum Score identifies the bullish/bearish nature of the stock. Stocks with a high momentum score are seeing their share price rise and increase in volumes and sentiment.
Good- Bad - Good in DVM means that the company has a strong past and a promising future.